CHOBANI REBRAND
Fri Jul 19 2022
I rebranded Chobani Creations, Chobani’s dessert collection, with a focus on savoring a sweet moment in your day. Guided by the keywords bold, playful, and passionate, the rebrand introduces a fresh visual identity and redesigned packaging — a glass container with a reclosable lid — to elevate the product’s premium feel while enhancing convenience and sustainability.